Photo of handshake and quote: Helping organizations better define who they are, what they do, how they do it, and why anyone should care!


More information on Larry's new book, Aha! moments in Brand Management More information about Larry's book Branding for Success


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Motivational Speaking

Larry brings a unique blend of intelligence, relevant information, humor and inspiration to every speaking engagement, leaving his audience energized and motivated to succeed.


"Larry Checco is our best friend. His service to all of us is commendable. One has the feeling that he will personally give you a pat on the back if you take the time to develop a solid brand for your organization. That his delivery is engaging, entertaining and memorable is nonessential compared to the guidance inherent in his presentations. Larry really cares. You get the feeling that he will be there to celebrate with you when you instill his suggestions and reap the benefits."

—Jan Albus, Executive Director
Variety the Children's Charity of St. Louis